The Undegooglables
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Episode 66 · November 7, 2020

All About the Spreckels

The hosts ask where "sugar daddy" comes from and land on a sugar heir, a 1920s slang term, and a candy.

“It's all about the sprinkles.” (08:23)

Questions

Where does the term "sugar daddy" come from? (00:33)

Our guess
A 20th century double entendre, with sugar standing for sweetness or money, possibly from pimping.
Reveal the answer
The answer
The most widespread story involves sugar magnate Adolph Spreckels and his wife Alma, 24 years his junior, around 1908. The earliest recorded use is 1923, when "sugar" was slang for money, and a candy called Papa Sucker renamed itself "Sugar Daddy".
Verdict right

Listen to the episode

Transcript (auto-generated)
[00:00] All right, Coalson, it's time for Undegoogle.
[00:11] Oh, we doing Undegoogle rules?
[00:13] That was the play of super excited.
[00:16] Told us we had to.
[00:19] He said we signed up for it.
[00:23] In the end, it's going to be better and more true than Google can give you.
[00:29] So I got a good one this week, and it was sent in by...
[00:33] I saw one of the crappy ones.
[00:35] Sometimes they're crappy.
[00:38] The bed size thing didn't really work out.
[00:40] You never know where they're going to go.
[00:43] But this week, I'm excited about this one.
[00:45] This is from fellow analyst, the enforcer Jon Harper sent this in.
[00:50] Wondered the etymology of the phrase sugar daddy.
[00:57] Which I think is pretty solid.
[01:00] I was thinking about it a little bit this week.
[01:02] The first thing that came to my mind is when somebody calls you sugar.
[01:05] You know, the old ladies at the diner.
[01:08] Sort of connected to sweet or something like that.
[01:13] That was my only question.
[01:14] So this is sugar daddy in the sense that this is the person that provides for you.
[01:22] Yeah, like Harper's my sugar daddy.
[01:24] Right. Like right now, Harper's your sugar daddy.
[01:27] No, there's a sexual component.
[01:28] Right, there is.
[01:29] There's true.
[01:31] Which I wasn't sure this would be a great one,
[01:33] because I'm pretty sure it came from some pimp somewhere.
[01:36] Okay. All right. Fair.
[01:38] Probably.
[01:39] Hey, this is an adult program.
[01:41] It'll be fine.
[01:42] Yeah, we'll click the explicit lyrics.
[01:44] Let's see how it goes.
[01:46] Yeah, I think probably traditionally it meant had a sexual component to it.
[01:51] But I think now in the parlance, it's also used sort of non-sexually, right?
[02:00] I don't know.
[02:01] I think I always think of a sugar daddy as a like some sort of sexual partner
[02:06] Yeah, like a not very good looking older rich dude who's married a beautiful woman
[02:12] who's half his age who's, you know, I sort of think something like that.
[02:16] I think he's the sugar daddy.
[02:19] And vice versa with the sugar mama, you know.
[02:23] Sure.
[02:25] And so the question is like why sugar?
[02:28] I think probably.
[02:31] Okay.
[02:32] Okay.
[02:33] So again, is it sweetness?
[02:35] Is it there?
[02:36] Is the sugar connected to money somehow?
[02:40] Is there slang where you connect sugar with money?
[02:44] Are we just, is the slang sugar connected just to sex?
[02:48] I mean, if it does go back farther, I mean, sugar used to be an expensive resource, right?
[02:54] Sure.
[02:58] But you would think it would have been like salt daddy or something like that.
[03:01] When's the invention of sugar?
[03:03] Should we get that in there?
[03:04] The invention of sugar.
[03:06] The invention of sugar?
[03:07] That's right.
[03:10] It's right after the invention of water.
[03:14] No, I mean, I guess I mean, sugar cane produced mass.
[03:19] I don't know.
[03:20] Maybe the beginning of confections.
[03:22] I mean, I suppose that's really old too.
[03:25] What are we making pies and sweet things out of them?
[03:28] I mean, yeah, we've been making sweet stuff since the dawn of time.
[03:33] Time.
[03:33] Yeah.
[03:34] Like I would say that the sugar industry, as we know it now, probably started
[03:43] post-Columbian era or whatever, as the sugar cane got distributed more widely,
[03:53] right, from its indigenous habitats or whatever, right?
[03:58] Yeah.
[03:58] So you could grow it more in more places, more widely and distributed across the world, right?
[04:04] But that's the story.
[04:06] So like a slave triangle sort of thing?
[04:08] Right, exactly.
[04:10] But we're saying it's probably since the 1500s though.
[04:14] I think it's just a nice confluence of sugar in a whatever, like sexual
[04:22] like favor sense.
[04:24] Give me some sugar.
[04:25] Yeah.
[04:26] Right.
[04:27] And money also being like a sweet thing.
[04:32] That's why the pimp is a pretty good guess.
[04:35] Yeah.
[04:35] Except that he doesn't provide the pimp doesn't provide the money.
[04:40] Well, that's not the story that he tells.
[04:42] Okay, good call.
[04:44] He does.
[04:44] He's taking care of them, right?
[04:45] That's what he's saying.
[04:46] Sure.
[04:47] Okay.
[04:50] Well, pimps have been around forever.
[04:53] So we need to give this an era at some point.
[04:57] I don't know how long pimps have been around.
[04:59] No.
[05:01] I mean, there used to be brothels.
[05:03] Yeah.
[05:04] And madams.
[05:06] Probably pimps.
[05:08] Bored their pimps back then.
[05:10] I feel like that's a 20th century invention.
[05:15] Okay.
[05:16] So you wouldn't call the proprietor of a brothel a pimp?
[05:21] I mean, that's not what we call them generally.
[05:25] I mean, it seems like that was...
[05:26] I mean, normally we would call them madams.
[05:28] So it seems like they were...
[05:29] That was a position that was largely controlled by women back in the day.
[05:35] Right.
[05:36] Right.
[05:39] Which is probably superior in many ways.
[05:41] Right.
[05:43] Right.
[05:46] And so a pimp is somebody that basically runs a brothel,
[05:50] but without the structure.
[05:53] Without the brick and mortar.
[05:54] Without the brick and mortar, yeah.
[05:57] Okay, got it.
[05:59] We're learning things here.
[06:01] So you think that if pimps are a 20th century innovation,
[06:12] then sugar daddy would probably also be a 20th century term.
[06:17] Okay.
[06:21] And we don't think the sugar is connected to the money.
[06:26] I think it's just a nice double entendre for money.
[06:33] That's mine.
[06:34] So 20th century sugar is both about...
[06:39] It's both people getting sugar.
[06:42] We did forget about the sugar daddy bar.
[06:43] There's a sugar daddy candy.
[06:45] There's a sugar daddy candy bar.
[06:46] Oh, that's great.
[06:47] Awkward.
[06:49] So here on sugardaddy.com, I'm reading that the most widespread legend back in 1908,
[06:58] a man named Adolf Shprickles, who was the son of Klaus Shprickles,
[07:04] the owner of Shprickles Sugar Company,
[07:07] married a rather attractive woman Alma, who was 24 years younger.
[07:12] Since Shprickles ran a successful sugar company and was a lot older than Alma,
[07:17] she reportedly liked to call him sugar daddy.
[07:20] I'd rather be an old man's darling than a young man's slave.
[07:25] Alma used to say.
[07:29] It took a while for the expression to catch on.
[07:32] First ever recorded use in 1923.
[07:37] Blah, blah, blah.
[07:38] First known cultural reference refers to on the 27th of March 1923,
[07:45] when it popped up during an episode of a surreal tale titled Fat Anna's Future.
[07:50] The term became so ubiquitous that a large caramel lollipop of the time
[07:54] changed its name from Papa Sucker to sugar daddy.
[07:58] Papa Sucker.
[08:00] The word sugar was a slang term for money at that time.
[08:06] Back in the old 20s.
[08:08] All right.
[08:13] We'll just say we were right then.
[08:15] Yeah, no, the fact that it was directly connected to the candy bar,
[08:19] I mean, not directly, but it was actually a sugar confection company,
[08:23] owner of one that was the original sugar daddy.
[08:27] It is also known as a glucose guardian.
[08:30] And it's all about the sprinkles.
[08:35] All about the sprinkles.
[08:36] I like food.
[08:37] Good question though.
[08:38] Yeah, I like putting sprinkles on my ice cream.
[08:41] All right.
[08:42] Gentlemen, that was another quasi successful under Google.
[08:46] Yeah, we learned some stuff.
[08:48] Sure.
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